Open Your Mind… …and the rest will follow? Well, yes! Tyler Farnsworth is a titan of creative problem solving, and he’s capitalized on his riveting skill sets to great success. He believes in passion, making marketing exciting, thinking outside of the box, and...
A recent update to Instagram’s feed sorting got marketers worried. A straight-forward chronological order will be replaced with Facebook-like algorithm that takes into account many social signals, including engagement and past likes to predict “relevancy” of posts....
Last week I was in Nashville speaking at Marketing United, a fantastic event run by Emma, one of my sponsors and the company that powers our email program here at Convince & Convert. _____________________________________________ NOTE: I talked about this lesson...
Social Media Targeting Raytheon is a technology and innovation leader specializing in missile defense, civil government, and cybersecurity solutions. With an astonishing $23 billion in sales and 61,000 employees worldwide, they have established an impressive presence...
Who would have thought that messaging apps like Facebook messenger would have become so popular…? Whatsapp – 1 billion active users Facebook Messenger – 900 million active users Viber – 700 million active users. Mark Zuckerberg forked out $19 billion dollars to buy...
Following up on last week’s post covering my most important lessons for attracting your webinar audience, let’s now pivot and focus on how to keep them engaged once they show up live as an attendee at your webinar. Next week, my final post will cover how to convert...
