It’s our fourth annual copywriting contest, and the MarketingExperiments blog has partnered with Convince & Convert for this year’s copywriting challenge. We’re on the hunt for a copywriter or marketer to help a nonprofit organization that has spent the last 80...
You may have noticed there have been some changes to the Google ecosystem lately, especially in relation to Google+. What you may not have come to grips with yet is how a new Google+ is going to affect your Google Local Page, the page where you used to accumulate all...
Image via BigStockPhoto.com For a few lucky fans who sent direct messages to Mercedes-Benz USA via Facebook and Instagram this past holiday season, Mercedes-Benz sent back more than a simple response. Inspired by the approximately 100 messages the company gets on...
Image via BigStockPhoto.com There’s no denying that infographics are a great way to spread your message. The mingling of rich visuals, typography, and large amounts of data give content marketers a way to reach audiences in a way that isn’t at all overwhelming—which...
Finding the Most Effective Blogging Format In addition to his work as Director of Content Strategy at Oracle Marketing Cloud, Jeff has worked as an author, strategist, marketer, speaker, and blogger. He co-authored “The B2B Social Media Book” back in 2012 and brings...
