Teamwork Makes the Dream Work Today, we have two phenomenal women on the Business of Story Podcast. Nancy Duarte is the Principal of Duarte Inc., the largest design firm in Silicon Valley, not to mention the fifth-ranked women-owned firm. She is a communication expert...
Mother’s Day is almost here. With less than one week until the annual day of motherly celebrations, last-minute shoppers are wracking their brains to find the perfect gifts for Mom. Believe it or not, this is an opportune time to kick promotions up a notch. 84 percent...
Business and customer data has existed for ages. Mostly, however, it sat hopelessly trapped in handwritten ledgers, filing cabinets, and floppy disks, a precious resource untapped. The introduction of Data Management Platforms (DMPs) and Customer Relationship...
Abbott Laboratories Buys St. Jude Medical Yesterday, it was announced that Abbott Labs would acquire St. Jude Medical in a $25 billion deal to expand heart device research and business. The news of the merger sent Abbott Labs straight to the top of headlines, with a...
There’s a reason why email is the second biggest category where marketers spend their money. Dollar for dollar, email is still the most effective digital marketing tactic available. Email confirmations are one branch of email marketing, and they can be used for many...
