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7 Tactics to Maximize the Value of Facebook Custom Audiences

7 Tactics to Maximize the Value of Facebook Custom Audiences

Imagine if you owned a shop and you could follow up everyone who walked into your shop with an advertisement. You could even change your ad based on what aisles they visited… …the products they picked up …the part of the shop they visited …which cash register they...
How to Choose the Best Social Media Site for Your Business

How to Choose the Best Social Media Site for Your Business

Does it feel like a new social network pops up almost daily? Feeling the pressure to be “everywhere” and running to keep up? If you’ve wondered which social media site is right for your business, it’s no surprise. With a variety of platforms to choose from, knowing...
How #EveryMoveCounts Dominated NCAA Final Four Conversation

How #EveryMoveCounts Dominated NCAA Final Four Conversation

Degree’s #EveryMoveCounts While we are on the subject of March Madness, it was interesting to see how brands took to social media during last week’s NCAA championship game. Degree Deodorant, a sponsor of the NCAA, partnered with the organization to conduct a series of...
5 Expert Tips for Growing Your Webinar Attendance

5 Expert Tips for Growing Your Webinar Attendance

Webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. They are theatrical, like a radio show with pictures, that allows you tell a story beyond...
How to Become a Master Business Storyteller

How to Become a Master Business Storyteller

Find a Story Within a Story Michael Hauge has spent the past thirty-five years in Hollywood, working with the top actors, directors, and screenwriters to develop phenomenal stories. Remember “I Am Legend”? How about the remake of “Karate Kid”? Yep, those are just two...

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